LONGITUDINAL CASE STUDY
Audience Focus, Inc. directed the Longitudinal Case Study with support from the on-site researchers.
This part of the study focused on the three overarching research questions and also investigated the last question further:
Each museum recruited six families to observe for 18 months. The families were varied and were representative of the diversity of art museum visitors. The children in the project ranged in age from 3 to 13 years (5-12 years of age was required for the study), and the families included a grandmother, a mother in the military, a mother who owns a business, and a father who is an artist. The children were in public and private schools as well as homeschooling. The families were asked to visit their local art museum three times and make three visits to other comparable institutions or locations. The on-site researchers for each institution accompanied the families, took notes during the visits, and conducted in-depth, semi-structured follow-up interviews with the families.
TOTAL POSSIBLE VISITS: 108
TOTAL COMPLETED VISITS: 102
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VIDEOS
Audience Focus, Inc. directed the Longitudinal Case Study with support from the on-site researchers.
This part of the study focused on the three overarching research questions and also investigated the last question further:
- WHO are the families who visit interactive spaces in art museums and WHY do they visit them?
- HOW do families use interactive spaces within art museums?
- WHAT do parents perceive is valuable about interactive spaces in art museums and how do they perceive their families benefit from visiting them?
- How do families use dedicated interactive spaces within their overall art museum experiences?
- What is the perceived value for families of art museums with interactive spaces?
- For frequent visitors, how do the perceived benefits of art museums with interactive spaces intersect with and support core family values?
Each museum recruited six families to observe for 18 months. The families were varied and were representative of the diversity of art museum visitors. The children in the project ranged in age from 3 to 13 years (5-12 years of age was required for the study), and the families included a grandmother, a mother in the military, a mother who owns a business, and a father who is an artist. The children were in public and private schools as well as homeschooling. The families were asked to visit their local art museum three times and make three visits to other comparable institutions or locations. The on-site researchers for each institution accompanied the families, took notes during the visits, and conducted in-depth, semi-structured follow-up interviews with the families.
TOTAL POSSIBLE VISITS: 108
TOTAL COMPLETED VISITS: 102
DOWNLOAD
- LCS Executive
Summary
- LCS
Study Design & Protocol
- LCS Individual Museum Summaries
- Individual Family Case Studies
Frist Center for the
Visual Arts |
High Museum of Art |
The Speed Art Museum |
Bailey
Family |
Christian
Family |
Gnome
Family |
Carlisle
Family |
Granville
Family |
McLeod
Family |
Ramage
Family |
Magellan
Family |
Sheridan
Family |
Shannon
Family |
Mensch
Family |
Cleaver
Family |
Solomon
Family |
Morelli
Family |
Shelburne
Family |
Watson
Family |
VanHouchez
Family |
VIDEOS
Each museum gathered
their six families for a kick-off meeting where they
introduced themselves by creating a work of art that
represented a family story that is told and retold
during family gatherings. This is one family’s story
from the Frist Center for the Visual Arts: |
|
At the end of the study
we gathered the families at each museum again and
invited them to create a work of art that represented
meaningful experiences from being in the study. This
is one family’s story from The High Museum of Art: |
|
Here is another
end-of-study story and artwork from The Speed Museum
of Art: |
|