MOTIVATION, USE, VALUE STUDY

The MUV study was directed by the Institute for Learning Innovation and facilitated by the on-site researchers:

1. WHO are the families who visit interactive spaces in art museums and WHY do they visit them?
2. HOW do families use interactive spaces within art museums?
3. WHAT do parents perceive is valuable about interactive spaces in art museums and how do they perceive their families benefit from visiting them?

The MUV component was accomplished with an on-site pencil-and-paper survey and a reflective tracking puzzle conducted by the on-site researchers. The participants were then asked to complete online questionnaires.

TOTALS	Frist	High	Speed	TOTAL
On-site interviews:	984	869	555	2408
Online questionnaires:	635	548	330	1513
Goalfor completed online surveys = 2400 (800 per site)

DOWNLOAD

• MUV Executive Summary
  
  
• Protocols and Instruments
• • MUV Part A Recruitment Protocol
    
  • MUV Part B Interview Protocol
    
  • MUV Onsite Interview Surveys
  • • Frist
    • High
    • Speed
      
  • MUVE Offsite Survey
  • • Frist
    • High
    • Speed

• Research Brief #1 WHO are the families who visit interactive spaces in art museums and WHY do they visit them?
  
• Research Brief #2 HOW do families use interactive spaces within art museums?
  
• Research Brief #3 WHAT do parents perceive is valuable about interactive spaces in art museums and how do they perceive their families benefit from visiting them?
  
  
• MUV Project Research Tools
• • MUV Brochure
  • MUV Poster
  • MUV Reflective Tracking Cards - High Museum of Art