MOTIVATION, USE, VALUE STUDY

The MUV study was directed by the Institute for Learning Innovation and facilitated by the on-site researchers:
  1. WHO are the families who visit interactive spaces in art museums and WHY do they visit them?
  2. HOW do families use interactive spaces within art museums?
  3. WHAT do parents perceive is valuable about interactive spaces in art museums and how do they perceive their families benefit from visiting them?
The MUV component was accomplished with an on-site pencil-and-paper survey and a reflective tracking puzzle conducted by the on-site researchers. The participants were then asked to complete online questionnaires.
TOTALS Frist High Speed TOTAL
On-site interviews: 984 869 555 2408
Online questionnaires: 635 548 330 1513
Goalfor completed online surveys = 2400 (800 per site)



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